Brazilian mobile market shows signs of recovery

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Mobile phone sales in Brazil have been showing signs of recovery in 2017 after the decline seen as a result of the economic slowdown, according to a new study by analyst firm IDC.

Some 12,8 million devices sold in the second quarter, up 5,9 percent on the same period in 2016. The number is in line with first quarter figures, which grew by 3,7 percent on Q1 2016, with 12,3 million devices sold.

“The mobile market has returned to very expressive numbers, mainly because Brazilians is replacing handsets bought at least three years ago, since this has been the average lifespan of the battery and screen,” says Leonardo Munin, IDC research analyst for the Latin American mobile market.