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Alibaba Group has launched a slew of cloud products for the global market and earmarked Asia-Pacific as a priority region for growth. And while it is a comparatively young player in the international cloud scene, the Chinese internet giant is playing up its youth, regional datacentre footprint as well as global product releases–such as Anti-Bot Service–as key differentiators against the likes of Amazon Web Services (AWS) and Google.
Recognised more widely for its e-commerce prowess, Alibaba first launched its cloud business in China almost a decade ago in 2009. It was only in 2015 that Alibaba Cloud expanded its availability beyond the Chinese market, setting up its international headquarters in Singapore and pledging US$1 billion in investment. The funds were to go towards expanding its datacentre footprint as well as building up its partner ecosystem and developing new cloud offerings.