Apple leaks iPhone XS, XS Max, and XR names on its own website

A last minute leak has seemingly confirmed the iPhone XS, XS Max, and XR naming convention for Apple’s newest phones. The names, first spotted by ATH, are found in a product sitemap XML file hosted on Apple.com, and are associated with items that will be available to purchase including AppleCare support and phone cases. Today’s leak would seemingly put the names “iPhone XS Plus” and “iPhone XC” out of contention. The file has been pulled, but not before we grabbed a few screenshots.

The XML file also reveals a number of new Apple cases for the iPhone XS and iPhone XS Max devices. These will come in both silicon and leather, in midnight blue, white, black, stone, and Product RED. No Apple cases are listed for the iPhone XR.

Although rare, Apple has been known to leak crucial device details ahead of its secretive launch events. Last week, Guilherme Rambo discovered marketing images for the new iPhones and full-screen Apple Watch in the recap section of Apple’s special event website. And in 2016, Apple’s brand new Twitter account leaked the iPhone 7.