LG unveiled the K10 and K7 earlier this year, adding the entry-level K4 to the lineup. The manufacturer is now expanding the K series with the launch of two additional models, the K5 and K8. The K series is LG’s play at increasing market share in the entry-level segment, with the phones targeted primarily in emerging markets.
The K8 leaked on LG’s Hungarian website last month, giving us an early look at the hardware on offer. The phone offers a 5-inch 720p display, 1.3GHz MediaTek MT6735 SoC, 1.5GB of RAM (1GB in Latin American markets), microSD slot, 8GB or 32GB internal storage based on the region, 8MP camera at the back, 5MP front shooter, LTE, Bluetooth 4.2, and a 2125mAh battery.
The LG K5 is the entry-level offering, featuring a 5-inch FWVGA display, 1.3GHz MediaTek MT6735 SoC, 1GB of RAM, 8GB internal memory, microSD slot, 5MP camera at the back, 2MP front camera, and a 1900mAh battery. The handset shares similar hardware as the K4, with the difference being the larger 5-inch screen.
A major plus point for the K8 is that it offers Marshmallow out of the box, whereas the K5 is running Android 5.1 Lollipop.
Both models will be available in three color variants — gold, white and indigo for the K8 and gold, white and titan for the K5. LG mentions that the K8 will be available in Asia, Africa, the Middle East, CIS and Latin America, with the K5 targeting Europe, CIS and Latin America. Pricing information will be revealed once the phones make their debut later this week.
LG EXPANDS ITS MID-RANGE K SERIES WITH TWO NEW MODELS
With Great Looks and Great Performance, K8 and K5 Give Value-Conscious Customers More Reasons to Choose LG
SEOUL, Mar. 15, 2016 ― Following the rollout of the K10, K7 and K4 earlier this year, LG Electronics (LG) announced that two new members of its K Series lineup, K8 and K5, will be introduced in key markets this week. The K8 will be available to consumers in regions including Asia, Africa, the Middle East, CIS and Latin America. The K5 will target customers in Europe, CIS and Latin America (model name Q6 in Mexico).
Revealed publicly for the first time at CES 2016, the K Series delivers a feature-rich UX and an advanced camera without the premium price. Its brilliant finish was influenced by the glossy pebble design language of previous K Series devices which imparts a luxuriousness and modern look to the collection.
The K8 is most notable for its premium design highlighted by smooth, curved edges as a result of its 2.5D Arc Glass while its woven back cover offers a comfortable and secure grip. Users can enjoy clear, crisp images on the HD-quality display and take incredible selfies with the 5MP front camera and popular options such as Gesture Interval Shot and Flash for Selfie.
To offer a superb viewing experience, the K5 sports a best-in-class 5-inch display matched to a sleek, metallic body. The 2MP camera on the front with Gesture Shot makes taking selfies even more fun and with three different colors to choose from — Gold, Silver and Titan — the K5 is sure to stand out in its category of mostly black and grey competitors.
“We are aware of the diverse needs and wants of our customers around the world and our goal is to deliver the best products to meet their expectations,” said Juno Cho, President and CEO of LG Electronics Mobile Communications Company. “The K8 and K5 will be fantastic choices for anyone who is seeking a smartphone with great looks, great looks, at a great price.”
K8 Key Specifications:
- Display: 5.0-inch HD In-cell Touch
- Chipset: 1.3GHz Quad-Core
- Camera: Rear 8MP / Front 5MP
- Memory: 1.5GB (EU, NA) / 1GB (LATAM) / microSD
- Battery: 2,125mAh (removable)
- Operating System: Android 6.0 Marshmallow
- Size: 144.6 x 71.5 x 8.7mm
- Connectivity: Wi-Fi 802.11 b, g, n / Bluetooth 4.2 / NFC / USB 2.0
- Colors: Gold / Indigo / White
K5 Key Specifications:
- Display: 5.0-inch FWVGA
- Chipset: 1.3GHz Quad-Core
- Camera: Rear 5MP / Front 2MP
- Memory: 1GB RAM / 8GB ROM / microSD
- Battery: 1,900mAh (removable)
- Operating System: Android 5.1 Lollipop
- Size: 141.5 x 71.6 x 8.9mm
- Connectivity: Wi-Fi 802.11 b, g, n / Bluetooth 4.1 / USB 2.0
- Colors: Gold / Silver / Titan